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Staff Guide: 2024 FLX Library Road Trip: Marketing Materials

Everything you need to get the show on the road!

Press Kit

While the road trip officially starts on July 1, it's never to early to start getting the word out.  Here you'll find some resources to help you do just that!

We recommend starting buzz about the trip between June 1 and June 10, 2024. For more info check out the FLX Library Road Trip Member Library Guidebook section on promotion.

Print

Sample Press Release

NOTE: Update all fields highlighted in yellow before submitting to local news outlets

Promotional Materials 

NOTE: Libraries DO NOT need to print the Road Trip map.

Printables

These activities are optional, and can be used if you would like to further engage patrons coming in to participate in the Road Trip Program

Social Media

Social Media Campaign Promo Messaging (use on any platform)

Feel free to use these messages as-is, customize them, or create your own.

Message 1 (Facebook/Instagram) 

Are you looking for a local adventure with your kids this summer? Take the #FLXLibraryRoadTrip! Begin your journey with a map of all 33 FLLS libraries. Start at any library, anytime, & explore as many libraries as possible! Get your map stamped at each library you visit.  Collect enough stamps and earn souvenirs. Remember to discover the attractions & activities of each community. The #FLXLibraryRoadTrip takes place from July 1 to August 31, 2024. More details at https://www.flls.org/road-trip/

Message 2 (Facebook/Instagram) 

Take the #FLXLibraryRoadTrip this summer! Begin your journey with a map of all 33 FLLS libraries across Cayuga, Cortland, Seneca, Tioga, and Tompkins counties. Start at any library, anytime, & explore the wonders of libraries. Remember to discover what each community has to offer! Participate in the #FLXLibraryRoadTrip  from July 1-August 31, 2024. More info at https://www.flls.org/road-trip/

Message 3 (Facebook/Instagram)

Begin the #FLXLibraryRoadTrip by getting a map at any FLLS library in Cayuga, Cortland, Seneca, Tioga, and Tompkins counties. Start at any library, anytime, & visit as many libraries as possible bet. July 1-August 31, 2024. Get your map stamped at each stop to trade in for souvenirs. More details at https://www.flls.org/road-trip/

 

Message 4 (Facebook/Instagram)

Start the #FLXLibraryRoadTrip & unlock the power of your library card! Use your library card from an FLLS member library at any library on the Road Trip! Borrow a book from one library, & return it to another. Enjoy the ride & happy exploring! More details at https://www.flls.org/road-trip/

 

Message 5 (Facebook/Instagram) 

Embark on the #FLXLibraryRoadTrip & unlock the power of your library card! If you have a library card from an FLLS member library, you can use that library card at any library on the Road Trip! Borrow a book from one library, return it to another. More details at https://www.flls.org/road-trip/

 

Message 6 (Facebook/Instagram/Twitter*) 

Choose your own adventure! Take the #FLXLibraryRoadTrip! For more details about this exciting journey, visit https://www.flls.org/road-trip/

 

 

 

*Twitter character limit is 280 for standard subscribers 

Hashtags  

#FLXLibraryRoadTrip  #Summerof33

 

Spanish Language Social Media

Mensaje 1 (Facebook/Instagram) 

¿Estás buscando una aventura local con tus hijos este verano? ¡Haz el ##FLXLibraryRoadTrip! Comience su viaje con un mapa de las 33 bibliotecas FLLS. ¡Comience en cualquier biblioteca, en cualquier momento, y explorar tantas bibliotecas como sea posible! Recibe una pegatina para tu mapa por cada biblioteca que visites y recibir recuerdos. Recuerda descubrir los atractivos y actividades de cada comunidad. El ##FLXLibraryRoadTrip se lleva a cabo del 1 de Julio al 31 de Augusto. Más información aquí  https://www.flls.org/road-trip/

  

Mensaje 2 (Facebook/Instagram) 

¡Haz el ##FLXLibraryRoadTrip este verano! Comience su viaje con un mapa de las 33 bibliotecas FLLS en los condados de Cayuga, Cortland, Seneca, Tioga, and Tompkins. Comience en cualquier biblioteca, en cualquier momento, y explorar tantas bibliotecas como sea posible para recuerdos. ¡Recuerda descubrir lo que cada comunidad tiene para ofrecer! Participa en el ##FLXLibraryRoadTrip del 1 de Julio al 31 de Augusto. Más info aquí https://www.flls.org/road-trip/

  

Mensaje 3 (Twitter) 

Comience el ##FLXLibraryRoadTrip recogiendo un mapa de las 33 bibliotecas en los condados de Cayuga, Cortland, Seneca, Tioga, and Tompkins. Comience en cualquier biblioteca, en cualquier momento, y visite tantas bibliotecas como sea posible del 1 de Julio al 31 de Augusto. Obtenga una pegatina en tu mapa por cada blblioteca que visites para recuerdos. Más información  https://www.flls.org/road-trip/

Radio Public Service Announcements

This project is administered by the South Central Regional Library Council.